Here's how to build a network of 935,000 readers in just 3 months
As I write this, I’m sitting in my third story office, overlooking a winter forest below. There are 3 different species of woodpecker I can see from just my window alone, and two more that just flew in to join the group.
This is my life now.
I wake up, I write, I take a few calls, do something to generate inspiration (or that something finds me), and then I write some more.
But it wasn’t always like this.
In the first months of me starting this website, I hustle, hustle, hustled, and then hustled some more. From dawn 'til dusk (often much later than that), you could find me glued to my computer screen in my one bedroom flat apartment - either writing a new article or researching techniques for writing a new article . . . and understanding how to get the message of that article out there.
Needless to say, starting a business - especially an online one - isn’t easy. It takes ingenuity, passion, drive, commitment, courage and all types of other skills. It takes business sense and it takes lots and lots of creativity.
And in the span of me starting my online business, within the first three months - something amazing happened.
An article I wrote went viral, and within a few short weeks, millions of new readers were flocking to my website. It was an exciting time - and it broke the pavement for a new phase of my life -
enter the phase when people start to actually read your writing
No matter your profession, if you have an online website like I do, your goal is for people to see it. The more people see it, the more potential people you can serve with your message, the more your audience and the greater your reach. This is as true for psychic mediums as it is for legal offices. You want people to find you.
In today’s day and age, the way you ‘get found’ is through the internet.
So, how do you get found exactly?
This month (February 2016) in the Membership Program, we are talking about something I like to call the spider web effect.
The spider web effect states that the more of YOU that you weave out into the Universe, and in the more directions you weave it, the more potential people your web is going to encounter and touch.
This web ultimately translates to readers, loyal followers who have your back and potential clients, if you eventually do decide to sell services, such as readings or consultations.
How to Build Your Following
#3 Weave Your Web
Start a content marathon! Write or Vblog something every day, for 30 days. Share quotes, small stories, little tips that helped you in doing what you are doing now, experiences you’ve had - whatever! The more you write, the more you find your voice and the more authentic your brand will become. And don’t forget - the more you weave out there, the more people will see you. So write, write, write!
PSSST - and when you write, don’t forget to submit your website to Google Webmaster Tools for crawling - it’ll help with a faster search engine indexing (findability by others) of your material.
#2 Long Tail Keywords
Once you’ve written something, type into Google a potential title. Then, scroll all the way to the bottom to find the “Searches related to” in blue.
These are the searches that other people used (aka, your potential readers) when looking for your topic. Make sure your written blogs or Vblogs include at least one Long Tail keyword in the title or excerpt and you and your article will be 1000% more findable.
When you write or share something from your website, make sure to include a few backlinks to other relevant articles (written and shared by you or someone else). This will help the search engines who crawl your site figure out what your content is about and related to.
When you associate yourself with something else that’s similar, your site will become more searchable when people are looking for that ‘something else’ and Google will have a better idea of where to place your website in related searches. And once Google knows what you’re about, that’s really the master key.
There you go.
Here are the keys to success:
- Write a ton.
- Make yourself findable by figuring out what other people are trying to find.
- And help Google connect the dots to what your content is about.
After following that formula for just 3 months, I was on my way to a sustainable business with a booming blog following . . . and the rest is history.
Now, back to those woodpeckers -
For more information on building your following, check out my Marketing for Mediums eCourse.
And for a deeper look, this month (February 2016) in my Membership Program we’re discussing the topic Being Seen, which touches on building a client base, developing your network and coming out of the psychic closet. Learn more and join now.